Gross Margin

Net Margin

The percentage of revenue that remains as profit after all expenses, including operating costs, interest, taxes, and depreciation, have been deducted. Net margin is often considered the most comprehensive measure of a company's overall profitability and is sometimes called the 'bottom line.' It is calculated by dividing net income by total revenue and helps investors compare the profitability of companies across different industries and sizes.

Profit Margin

A financial metric that measures what percentage of revenue a company keeps as profit after accounting for costs and expenses. There are several types of profit margin, including gross margin, operating margin, and net margin, each measuring profitability at different levels of the business. Higher profit margins generally indicate a more efficient and financially healthy business, though acceptable margins vary significantly by industry.

Revenue

The total amount of money a business earns from selling its products or services before any expenses, taxes, or costs are deducted. Revenue is often referred to as the 'top line' because it appears at the top of the income statement. While revenue growth is important, it does not necessarily indicate profitability since a company can have high revenue but still operate at a loss if expenses exceed income.

Income Statement

A financial statement that summarizes a company's revenues, costs, and expenses over a specific period, ultimately showing whether the business made a profit or loss. Also known as a profit and loss (P&L) statement, it is one of the three core financial statements used to evaluate a company's performance. The income statement helps business owners and investors understand where money is coming from and where it is being spent.